Sponsor Shirts,
Laid Out by Tier.

The title sponsor runs across the top of the back at the full 11″ width, then each tier below gets a row of smaller logos — two across, then three, then four or five. When we lay out the grid, we balance every row so a square badge and a long wordmark in the same tier look the same size.

A dozen sponsors can bring a dozen brand colours, and screen printing needs a separate screen for every ink. DTF prints the whole grid in full colour with no per-colour setup, and there is no minimum — we will print a single shirt.

Convert every logo to one ink — white on a navy tee, say — with each sponsor's OK, and the whole “knockout” grid prints from a single screen, the shirt colour showing through. Screen printing becomes the best value past roughly 24–50 pieces, which is why runs in the hundreds usually go this way.

Sell the left chest (3.5″ wide) or a sleeve (3″ wide) as a step above the grid. A logo with a spot to itself is easier to pick out than one of twenty on the back — just price the tier to cover the extra print location.

Sponsor logos arrive as screenshots, email-signature JPGs and files saved off a website. A human designer checks each one for resolution, colour, size and placement, and either fixes the file or tells you which sponsor to chase — it is not an automated preflight.

In the design studio the per-piece price drops at 12, 24, 50 and 100 pieces, and every colour of the same tee in one order counts toward the same break, so volunteer shirts in a second colour price with the participant shirts. Orders in the hundreds are usually screen printed and quoted directly.